Friday, December 21, 2012

Should I Get The AMEX BLUE Credit Card?

The American Express Blue card is a high rewards card for a unique shopping category of supermarkets. To the average consumer supermarkets is a non-discretionary expense and often the largest category of expenses (other than gasoline). 

The low down on the rewards scheme:
  • 6% cash back on purchases at U.S. stand-alone supermarkets (up to $6,000 per year)
  • 3% cash back on gasoline at U.S. stand-alone gas stations and select major department stores
  • and 1% cash back on other purchases.

Assumptions:
75 dollars a year - Annual fee

Setting the best alternative at 3% at supermarkets which is very rare we try to solve for the crossover point.

If someone spends 50 dollars a week for a total of 3000 dollars a year on groceries the AMEX BLUE rebate would be (3000*.06)-75= 105.  The best alternatve would be 3000*.03=90.
Clearly if you spend 45-50 dollars a week on groceries you NEED to apply for this AMEX BLUE card.\

And buy gift cards which will be given the 6% off also.

BTW: $150 cash back in Reward Dollars when you spend $1,000 in the first three months of Cardmembership





WeakMindedDumbass Clause: If you do not pay your balance off every month.  Please do not get this or any card, or have children.

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