BS Flag: Dicks Drive Inn

Why is it that every time I drive past Dicks Drive Inn it is really busy and it looks like a frenzy. The small part of my flocking instinct wants to go over there and stand in line with the rest everyone else just to see what the fuss is all about and have a hamburger so I have something to show for wasting my time. Whats the big deal... the food isin't that great/special and its crap food. Besides from being called "dicks" and appealing to our 13 year old humor... What Dicks has going for them is that there is no inside so everyone is outside contributing to the frenzy-critical point factor. It is no different than a crappy night club that appears busy with a long line outside. Next time you at Dicks count how many people are actually waiting outside and compare that to how many people are comfortable occupying a McDonald's and you will see what a gimmick it is. See look at the lemmings in this video.